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This Tug-of-War For the Cable News Network Highlights How Broken US Journalism Truly Is.

Late Thursday, amid swirling speculation regarding an incident at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and guiding the public to her network’s 9pm newscast.

While CNN is certainly not a perfect news source, her words rang true for a lot of people. It is one of the broadcasters where there exists reality-based and largely reliable reporting – notably during breaking news situations like the one developing near a New Hampshire storage facility.

A Vulnerable Situation Amid a Business Struggle

However CNN, now four and a half decades old, finds itself in a uncertain situation as two massive media empires vie for ownership of its parent company, Warner Bros Discovery.

Regardless of who wins, the fate of CNN has turned into a major game of business acquisition, rather than as a question of what benefits the news-consuming public.

“This represents another instance of the fundamental flaws with roots in decades of governmental choices,” noted Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the University of Pennsylvania.

The debate about which company will control Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – overlooks a larger point.

“It is often framed as a corporate drama with key players as the main characters, but there is scant discussion of the societal benefit,” Pickard said.

The Additional Layer: The Former President

The CNN scenario is complicated by Donald Trump’s opinions about a network he has frequently denounced as perhaps his main “fake news” antagonist.

Think back to the chants of “CNN sucks!” at the president’s rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in press briefings.

Trump now claims that the network requires new ownership. This can be interpreted as ownership that will shield him from journalistic oversight. That is one reason why he appears to support Paramount Skydance, which has made a unsolicited offer.

There is a basis to like that bidder more. For one thing, it is run by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.

Paramount, parent of CBS News, also recently placed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that historic news network.

A Possibility of Continued Instability

Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a separate entity. Such a move could be a relief to many at the network, but it’s hardly a secure position. That arrangement could position CNN for another sale. There is no finish line.

According to Timothy Wu, a lot of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should block both deals.

“Both acquisition attempts would be harmful to the country, and both should be challenged by regulators,” Wu stated.

The Bigger Issue and a Path Forward

No matter the outcome with this particular battle, the bigger problem persists.

“Our current system is a profoundly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard noted. Policy decisions – originating in the 1930s and 1940s – helped to foster this overly commercial monster, and different policy decisions can address it.

Is this likely in an era where the top communications regulator won’t even affirm that the agency is independent? Reform is a distant prospect now, but that is not to say it will be impossible forever.

Initiatives that bolster independent news organizations, bolster local journalism, fund public media, and prevent the consolidation of media power in very few hands are not only possible – they are vital for a healthy democracy.

When it comes to media ownership, size does not equal quality. And news organizations like CNN must not be pawns in the most recent acquisition battle.

Written by

Ronald Miller

Interior designer and urban lifestyle blogger with over 10 years of experience transforming city spaces.

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